leo burnett(u.s advertisement executive)
creator of
pillabury doughboy
7up spot...
Marlboro is the largest selling company of cigarettes in the world.
malrboro man(cowboy) is considered to be the most brilliant advertisement campaign...created by leo burnett worldwide
also including his famous mascot creations...jolly green giant,tony the tiger,morris the cat,
DAVID MACKENZIE OGILVY ,the father of advertising...is one of thefounders to ogilvy and mathers
....
this companies cardinal clients are
kraft,adidas,kodak,unilever,motorola,vodafone..
perfetti's mentos ad
pidilite's fewi quik
american express's smart card
creator of
pillabury doughboy
7up spot...
Marlboro is the largest selling company of cigarettes in the world.
malrboro man(cowboy) is considered to be the most brilliant advertisement campaign...created by leo burnett worldwide
DAVID MACKENZIE OGILVY ,the father of advertising...is one of thefounders to ogilvy and mathers
this companies cardinal clients are
kraft,adidas,kodak,unilever,motorola,vodafone..
american express's smart card
I reckon that advertisement pays for itself, if your animus is set out perfectly.
ReplyDeleteWhat people like, Leo Burnett do is, they set themselves apart from their adversaries rather than imitating them. And, that's why the world remembers them.
no repudiation to what you said...a true advertiser dusnt simulate his rivals..bt alwayz tries 2 stand distinctly among dem.....
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